Recap: What's Next for Media in 2024 — The Information
Descrição
This past year saw a weak and wobbly ad market. Ad buys are down or are being reallocated. Streaming services are under pressure to turn a profit. And while artificial intelligence is proving to be a boon to the industry, some concerns are arising as new regulations take hold. What’s the outlook
Recap: What's Next for Media in 2024 — The Information
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