How can marketers tap into China's MBTI hype?
Descrição
MBTI (Myers-Briggs Type Indicator) has become a common greeting in most socialising settings amongst young Chinese.
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How can marketers tap into China's MBTI hype?
![How can marketers tap into China's MBTI hype?](https://daoinsights.com/wp-content/uploads/2022/06/ezgif.com-gif-maker-1-1-800x514.jpg)
Tmall dives into the digital collectibles craze while incorporating the MBTI hype
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